They say 'money talks', but for employee incentives, several companies are now looking at more creative, tangible alternatives to cash rewards.
The challenge in developing a successful incentive program is in the psychological nuances of selecting awards.
Consider this: employees usually don’t talk to their peers about their latest cash bonus – it’s self-inflating and inappropriate. But award a successful salesman with a trip to Hawaii or a flat screen television and you bet you’ll hear about it around the office. In this sense, tangible rewards create long-lasting emotional responses that cash just can’t match.
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